Key Stakeholder Engagement Strategy for a Point of Care Device Company
- decodeMR Team
- Jun 3, 2019
- 1 min read
Updated: Aug 25, 2022
(Focus-APAC)
This case study was originally published in www.oncofocus.com on 3rd June 2019
Background: A leading medical device company is planning to launch a Point of Care (POC) device for detecting infectious diseases in Singapore. The company is looking for support with the key clinical stakeholder engagement strategy for its sales team.
